杜蕾斯(durex)

来自英国的美好亲密关系全球领导者

品牌故事Brand story

杜蕾斯(durex) 诞生于1929年，名称源自耐久（durability）、可靠（reliability）、优良（excellence）三个英文单词的组合。历经90多年的时间考验，杜蕾斯避孕套在世界上150多个国家及地区销售，并在36个国家避孕套领域占据领导地位。

durex was born in 1929. Its name comes from the combination of durability, reliability and excellence. After more than 90 years of testing, durex condoms are sold in more than 150 countries and regions in the world, and occupy a leading position in more than 36 countries and regions.

杜蕾斯产品线覆盖了避孕套、润滑液及情趣用品等诸多领域。在提供品质卓越的产品的同时，也鼓励每个人勇敢探寻并尽情享受健康美妙生活

durex product line covers many fields, such as condoms, lubricants and sex products. While providing excellent quality products, we also encourage everyone to bravely explore and enjoy a healthy and wonderful life.

品牌愿景Brand Vision

让每一个人都能够尽情享受健康美妙生活。

Enable everyone to fully enjoy a healthy and wonderful life.

品牌动机Brand Purpose

提供预防意外怀孕和性传播疾病的安全保障，呵护两性健康，提升两性愉悦

Provide safety guarantee to prevent unwanted pregnancy and sexually transmitted diseases, care for sexual health and promote sexual pleasure.

品牌使命Brand Mission

增强人们在两性亲密关系中的安全健康意识

Enhance people's awareness of safety and health in sexual intimacy.

推动创新以持续研发安全可信赖的产品

Encourage people to pursue better sexual intimacy.

鼓励人们不断追求美好的两性亲密关系

Continue to innovate and launch safe and reliable products.

提供增进两性亲密关系愉悦度的解决方案

Committed to providing solutions that enhance the pleasure of intimacy.

致力于促进两性健康行业的稳健发展

Promote the steady development of sexual wellbeing industry.

品牌价值观Brand Values

安全可靠、专业创新、探索包容

Reliable、Innovative、Inclusive

杜蕾斯durex官网：www.durex.com.cn